In the coming weeks the spectacular warm red spray mum Bontempi will be introduced. The variety combines a high stem weight in the winter with a huge amount of flowers and an excellent shelf life. The warm red colour makes the variety an excellent choice especially in fall, winter and spring. Harry Wubben Flowers will start with the introduction for FleurPrimeur in week 3 with 75000 stems per week. In week 7 Gert van Genderen from G&G Flowers will also start with the supply at the auctions. For more information about quantities sold and availability please contact one of our sales managers.

< Spray chrysanthemum 'Arvria' BONTEMPI

During IPM 2012 from 24-27 January the newest catalogue of Armada with all our cutflowers will be presented. Off course we hope to meet you personally in our booth (2A12) to hand over your copy. If not, you can always send us your company details by fax or mail and we will send your copy by mail as soon as possible.

Click here for on-line version of Armada cutflowers catalogue 2012 (4 Mb)

The new line of pot roses, Star Roses®, is now exclusively available through Armada. The range is easy to grow, produces a uniform crop and has an excellent shelflife. The striking pot roses are available in all trendy colours.
For more information please visit our pot rose page. You can also contact your agent or sales representative.

< Pot rose Pink Star®

Armada will also be present at IFTF / Hortifair 2011. This exhibition for professional horticulture will be held from 2-4 November in Expo Haarlemmermeer, Stelling 1, 2141 SB Vijfhuizen, The Netherlands.

Click on the link below for registration in advance. You will obtain a pass that will give you free access to the exhibition on all three days.

http://www.hppexhibitions.com/floriculture/2011/iftf/index.php?page=reg&exhid=6 

Please contact Armada if you want to visit the flowertrials at our nursery in De Lier .

Armada is developing and breeding striking pot plants, cut flowers and perennials.
Under optimum conditions we grow cuttings of these varieties. After an intensive
selection procedure, the recognizable Armada varieties will be sold as either
rooted or unrooted cuttings.
When you visit us during the FlowerTrials®, you may expect our expertise and
a complete assortment. We have a striking range of new pot chrysanthemums
and an exclusive line of Pico® mini pot mums. Summer Surprise® pot asters will
be on display in many different colours. With Pacific® pot Ajania, Armada proves
that it is possible to produce a great quality Ajania crop with a minimal effort.
Our Beach® series pot dahlia has conquered the market and is very suitable for
the larger pot sizes.
Armada also presents the latest developments in our Hibiscus lines. Our Firefall®
series and the @-series will be on colourful display. We will also show you the
latest varieties of our perennials. The new, bright white Hypericum Miracle®
“Spirit” is one of the highlights. Of course we will show you our famous bright
pink Chelone and new colours in Veronica.
The complete variety range of Armada cut flowers will also be on display in a very large flower trial (Spray chrysanthemum, disbuds, Santini, aster)
If you want to be surprised by the Armada assortment, you should definitely visit
our Open Days from 14-17 June 2011 at Noordlierweg 18b in De Lier. Our doors
are open form 8.00-17.00.

The cooperation between Armada and Nachtvlinder means that various new varieties are now available in our Aster assortment. The new Nachtvlinder varieties have striking double flowers in appealing colours. So together with the Armada varieties a complete range of colours , single flowers and decorative types, from small flowers sizes to large, is now available. Not only as cut flowers, but also as potasters, where the Double Fun-series is an excellent addition to our range. Intensive breeding guarantees the continuous supply of new types.




< Aster 'Milka Karmijn'

From the 2011 season you can order our new line of disbudded potmums. The varieties are easy to produce and have an excellent shelflife. The very large flowersizes are available in many different colours. Follow this link to our page with disbudded potmums.

It is now possible to see our new product Eryngium on the Armada website. The variety Blue Bell will be available in 2011 on all Dutch auctions all year round. The plants are produced from tissue culture basic material. The main production areas are Africa, South America and Southeast Asia. For a licence for this product or basic stock material please contact Mr. G.Lentjes.

During IPM 2011 the new catalogue for Armada pot plants and perennials has been introduced. Apart from existing assortment you will find the latest introductions of e.g. pot chrysanthemums, Pico®, pot aster Summer Surprise® and various Hibiscus and Hypericum varieties. Also new is our Multiflora line, pot chrysanthemums suitable for both indoors and outdoors production. We can also offer you now a complete new line of disbudded pot chrysanthemums.
If you send us the contact details of your company by fax or e-mail, we will send you one or more copies of the new catalogue by mail as soon as possible.

Click here for on line version of the new 2011 catalogue (9 Mb)

The very successful series Pico® potmums will be extended in 2011 with new varieties. Some of the new additions to the range are pale green Pico Luminoso, soft pink Pico Gusto and bright yellow Pico Contento. All of them are improvements of this unique Armada series. The varieties are characterized by an extremely fast response time an excellent keeping quality and a very large number of small flowers per pot. For the complete Pico® list for 2011 follow the link to our Pico® page.

Armada's potmum breeding has made significant progress . Especially in the decorative line a large number of of novelties will be available in 2011. Most striking introductions are the yellow spider 'Tiago' (picture left), the bright white decorative types Oliviera and Aurelio, the cream coloured Vitorino and the bright yellow Zizinho. New varieties will also be available for the single flower types like the strong white Victor and the yellow mutant Victor Yellow. The purple Ramires and the bright yellow Julio are powerful new introductions. For the complete 2011 potmum series go to our special pot chrysanthemum page

In week 40 the new Santini variety 'Charlotte' will be introduced at flower auction Flora Holland Naaldwijk by Aad van Schie for FleurPrimeur. 'Charlotte' is a vibrant orange novelty with an excellent keeping quality. The warm orange colour makes the variety very suitable for use in autumn bouquets. For the moment the new Armada variety will only be available at Flora Holland Naaldwijk in quantities of 20.000 stems per week. VBN productcode: 107713.





< Santini 'Charlotte'

From 15 / 18 June 2010 Armada will participate again in the annual FlowerTrials®. You can see the latest introductions of pot chrysanthemums, Pico®, Dahlia from the Beach® series, Hibiscus, pot Ajania and our awarded Chelone 'Pink Turtle'. Various products for cutflower production will also be in flower like our newest disbudded chrysanthemums, santini's, spray chrysanthemums, asters and Ajania. The doors will be open from 8.00-17.00. You can register your visit in advance via this link.

The new Armada variety Lemond has been introduced this morning by P&M van der Knaap, Wateringen at the auctions of Naaldwijk and Aalsmeer. The bicoloured spray chrysanthemum owes it's red and yellow striping to so called transposons. Those are 'jumping' DNA-fragments which can naturally occur in chrysanthemum. The transposons can either block or promote the formation of flower colour pigments. Hence the bicolour effect is much less sensitive to fading (or darkening) than traditional bicolour chrysanthemums. Varieties based on transposon technology can also be very sensitive to complete plant mutation, so that 10-15 % complete red plants can be formed. Lemond is characterized by a great stability and right now the percentage complete plant mutations is less than 0.5%. The rich flowering chrysanthemum has an excellent shelflife, is pollen free, has a good vigour and uniformity. The variety will be available in quantities of 20.000 stems per week in FleurPrimeur.

For the fourth time in a row Armada was successful at the Keuekenhof growers competition. The Keukenhof 2010 Award was like the previous years for an Armada variety. This time the winner was the striking new introduction 'Sylvinho'.

“How to show a potmum at an exhibition is shown by Armada from De Lier. They brought the white and green cultivar ‘Sylvinho’ in a great quality. The best pot mum was rich flowering and received 9.20 points and the Award for best pot chrysanthemum”.

Sylvinho is produced by Gebr. Nederpel in Wateringen.

There is a large presentation to promote the fantastic new product Pico for a large international audience at Keukenhof 2010. In three large displays some of the possibilities of these unique mini pot chrysanthemums are shown. The presentation is open until 30 March in the Oranje-Nassau Paviljoen at the Keukenhof.

The new orange spray chrysanthemum 'Winnen' will be introduced at flower auction FloraHolland (Naaldwijk) during FleurPrimeur. The flowers will be available in a quantity of 12.000 stems per week. The variety has relative large flowers, strong heavy stems and dark shiny foliage. The typical warm bronze colour makes the variety very interesting for autumn production especially with red and striped orange/red mutants coming soon.

On 9, 10 and 11 February you can find Armada and DecoNova at the Horticulture Customers Days in the Evenementenhal in Gorinchem (NL). The stand is on the ground floor and has stand number 445.

German broadcasting corporation ZDF has shown many of the Armada small flowering potmums (Pico®) as well as other Armada potmums. Click this link for the stream of this show. A great promotion of our products for 82 million potentian viewers. Volle Kanne - grower Elmar Mai gives his opinion on the developments at IPM 2010.

The new Armada catalogue for the 2010 season is now available. Click here for viewing the catalogue online as pdf file (file size 5.34 Mb).

Please give us your company and address details if you want to have your copy sent by mail.

Due to a strong increase in sales we have extended our team again. On the 1st of October Wim-jan Grim has joined the Armada team as sales representative. He will focus mainly on the sales of the pot products within the wide Armada assortment. Wim-jan has a lot of experience when he worked in similar positions for Van Zanten and Ball.

More information on our contact page.

Armada was successful again with the soft blue aster variety 'Cassandra'. The growers' quality competition was held during Hortifair 2009 and the aster was awarded with an outstanding 9.50. Hans Padmos received the award and the nomination for the Interpolis Quality Cup 2009 from Miss Holland.

Armada will present at Hortifair 2009 (13 - 16 october) in the RAI Amsterdam her latest santini, spray- and disbudded chrysanthemums for all year round culture.

You will find Armada in Hall 7 (stand number 07.0801). Of course you can see our new (pot)aster, pot chrysanthemums, pico, ajania, hibiscus, lavender, hypericum and solidago.

Our awarded Chelone 'Pink Turtle' will also be on display.

Sales representatives of Deconova will be present in our stand to inform you about our spectacular assortiment disbudded chrysanthemums for natural season flowering and outdoors culture.

We also have our new Aster assortment in the stand. The new variety range is the result of a new cooperation between Armada and De Nachtvlinder.

We are looking forward to meeting you in our stand!

Armada was the winner of the Press Award 2009 during the opening festivities of Plantarium in Boskoop. With her latest new pot product Chelone 'Pink Turtle' Armada won the first prize in this prestigious category.

The opening was presented by RTL news reader Jeroen Latijnhouwers and had "knowledge" as the central theme.

From the jury report:

An international jury of horticulture journalists has awarded the Press Prize of Plantarium 2009 to Chelone 'Pink Turtle' of Armada Young Plants in De Lier.
The international jury mentioned in her report a beautiful, well branched plant with strong flower stems. The plants are rich flowering and visually very attractive. According to the journalists 'Pink Turtle' has great potential for both landscaping and retail.

The new Chelone and all other products can be viewed until 29 August in the Armada stand with stand number 237





< Pot Chelone 'Pink Turtle'

From 9 to 12 June 2009 our doors will be open for the annual Flower Trials®. Together with 21 other breeders/propagators (e.g. Fides, Royal van Zanten, Florensis, Florist, Ball, Beekenkamp and Syngenta) our company will also show an extensive flower trial and display of all crops that we sell and breed. The focus will be on our pot products. From 08.00 - 17.00h our crop specialists will be available to guide you through our trials.

In the pot plants assortment you can find the latest developments in: Pot chrysanthemums, Minimumz, Pico, Bungeemumz, Disbudded potmums, Dahlia, Fuchsia, Pot Ajania, Pot Aster and Hibiscus.
From our cut flower products we will have trials or displays with: Aster, Santini, Spray mums, Ajania, Delphinium, Disbuds, Eupatorium, Lysimachia, Phlox, Solidago and Veronica.
From the perennials we will show: Hypericum, Lavandula and Phlox.

You can easily register in advance at the site of Flower Trials®. We are looking forward to your visit.

During Hortifair 2008 (from 14 until 17 October) Armada will show her latest santini, spray mums and disbudded chrysanthemums. Some of the varieties on display are grown with a spectacular reduction in total growing time compared to standard varieties.

You will find Armada in the Parkhal with stand number 08.0410. Of course you can also have a look at our new varieties of (pot) aster, pot chrysanthemum, pico®, ajania, hibiscus, lavender, hypericum and solidago.

There is also an opportunity to see the new cut chrysanthemums, santini's, disbuds, potmums and pico® varieties from 6 October in a flower trial with a number of standard varieties at our own premises Armada, Noordlierweg 18 b in De Lier.

Please make an appointment in advance with Mark Boeder, phone +31 (0)6-10527037

If your are still looking for free admission tickets for Hortifair 2008 in Amsterdam please send an e-mail to Paul Molenaar: p.molenaar@armadayoungplants.nl with your name, address, the name of your company and the number of tickets wanted. We'll send you the tickets as soon as possible and look forward to meeting you at Hortifair.

Eight new introductions will be added to the successful series of Pico® potmums. The series that is well known for it's very fast response time and the attractive small flowers with the excellent keeping quality has been further improved for the colours yellow, white, red and pink. Look at our Pico® page for an impression of the new types from the Armada breeding program.






< New: Pico® Pablo

Armada will organise her annual Open Days this year in week 24. The doors will be open from Wednesday 11th June Until Friday 13th June.
Between 08.00 - 17.00 visitors will be shown the wide range of varieties within the Armada assortment.
On display will be the following crops for cut flower culture: Aster, Ajania, Delphinium, disbudded Chrysanthemum, Eupatorium, Lysimachia, Phlox, Solidago and Veronica.
There will be a large display of these pot plants: Chrysanthemum, Minimumz, Bungeemumz, Dahlia, Fuchsia, and Hibiscus.
For outdoor culture the following crops will be shown: Hypericum, Lavandula and Phlox.

The Armada team is looking forward to meet you!!